Academics

Where Learning Meets Innovation

Programme Structure

  • The BBA in Digital Business and Entrepreneurship Programme is a flexible and stackable undergraduate program with multiple exists.
  • BBA (DBE) consists of three academic years, which can becompleted between a 3 to 6-year time period
  • Each academic year contributes 45 credits across three terms, allowing learners to exit at the end of any year with
    a recognised qualification. The programme progresses from Certificate (Year 1) to Diploma (Year 2) and finally Degree (Year 3) upon completing 135 credits.
Year 1 (Certificate)
Term Courses Credits
Term 1 6 13.5
Term 2 8 15
Term 3 7 16.5
Total 21 45
Year 2 (Diploma)
Term Courses Credits
Term 4 8 15
Term 5 7 15
Term 6 6 15
Total 21 45
Year 3 (Degree)
Term Courses Credits
Term 1 7 15
Term 2 5 15
Term 3 6 15
Total 18 45

Programme Structure

  • The BBA in Digital Business and Entrepreneurship Programme is a flexible and stackable undergraduate program with multiple exists.
  • BBA (DBE) consists of three academic years, which can becompleted between a 3 to 6-year time period
  • Each academic year contributes 45 credits across three terms, allowing learners to exit at the end of any year with
    a recognised qualification. The programme progresses from Certificate (Year 1) to Diploma (Year 2) and finally Degree (Year 3) upon completing 135 credits.
Year 1 (Certificate)
Term Courses Credits
Term 1 6 13.5
Term 2 8 15
Term 3 7 16.5
Total 21 45
Year 2 (Diploma)
Term Courses Credits
Term 4 8 15
Term 5 7 15
Term 6 6 15
Total 21 45
Year 3 (Degree)
Term Courses Credits
Term 4 8 15
Term 5 7 15
Term 6 6 15
Total 21 45

Course Structure

The course list for the Bachelor of Business Administration in Digital Business and Entrepreneurship (BBA DBE) program is subject to change. The program curriculum may be updated or modified at any time to reflect the latest industry trends, academic advancements, and institutional requirements.

Year 1

Certificate in Digital Business & Entrepreneurship

The Foundational Level comprises courses in Statistics, Basics of Entrepreneurship, and English. These courses have been chosen to ensure that the learner who passes these successfully is well prepared to proceed to the Diploma Level courses.

Learners will be able to:

  • Understand the foundational principles of digital business and entrepreneurship.
  • Recognize the impact of digital technologies on business operations and customer interactions.
  • Identify business opportunities in the digital market.
Term 1 13.5 credits
Marketing Fundamentals 3
Creativity Mindset for Innovation & Imagination 1.5
Exploration into Entrepreneurship 1.5
Financial Statements & Business Performance 1.5
Foundations of Business Communication I 3
Business Statistics for Entrepreneurs 1.5
Evolution of Business & Market 1.5
Venturing on a Budget: Rs.250 Venture 1.5

Term 2 15 credits
Persuasive Communication 1.5
Principles of Micro-Economics 1.5
Advanced Statistics for Business 1.5
Foundations of Business Communication II 1.5
Website Development 3
Indian Knowledge System 3
Evolution of Business & Market 1.5
Venturing on a Budget: Rs.250 Venture 1.5

Term 3 16.5 credits
Management Accounting 1.5
Understanding Indian Culture 3
Design Thinking 1.5
Spreadsheets 1.5
Social Media for Business 3
Entrepreneurial Mindset 3
Environment & Sustainability 3

 

Year 2

Diploma in Digital Business & Entrepreneurship

Deepens students’ capabilities in digital marketing, design tools, supply chain management, behavioral economics, and new product development. The curriculum sharpens strategic thinking while introducing hands-on product and growth-oriented methods.

Learners will be able to:

  • Analyse digital business models and entrepreneurial strategies.
  • Implement digital tools and platforms to enhance business productivity.
  • Formulate business plans that incorporate digital growth strategies.
Term 4 15 credits
Advanced Statistics for Business 1.5
Digital Marketing Strategy 3
People, Work, and Organizations 3
Operations Management 1.5
Strategic Management 3
Entrepreneurial Methods Hypothesis Testing 1.5
Sustainability Measurements for SMEs 1.5
Exploring Society & Structure 1.5

 

Term 5 15 credits
Digital Design Tools 1 1.5
Strategy Supply Chain Management (SCM) 3
Generating Entrepreneurial Resources 3
Principles of Macroeconomics 1.5
Digital design tools: Documentation & Presentation 1.5
Behaviourial Economics 1.5
New Product Development 3

 

Term 6 15 credits
Product Management [New Product Development] 3
Growth Hacking 1.5
Do your Venture-1 3
Social Entrepreneurship 3
Business Research Methods 1.5
Project 3

 

Year 3

BBA Degree in Digital Business & Entrepreneurship

Prepares students for real-world business leadership with advanced courses in sales, big data, UI/UX, corporate finance, CRM, and exponential technologies. Students also build and refine their ventures through mentored projects and entrepreneurial practice.

Learners will be able to:

  • Develop and implement comprehensive strategies for digital businesses.
  • Utilize advanced digital technologies to drive business innovation and growth.
  • Lead digital transformation initiatives in a variety of business environments
Term 7 15 credits
Organizational Development 3
Sales and Distribution Management (DTC) 1.5
Do your Venture-2 3
Nature of Languages 1.5
Critical Thinking 1.5
Big Data Analytics 3
Family Business 1.5

 

Term 8 15 credits
Customer Relationship Management 3
Digital Design Tool 2 3
Corporate Finance 3
New Age Business Models 3
UI/UX Design 3

 

Term 9 15 credits
Commercial Environment of Business 3
Ethics 3
Managing Digital Assets 1.5
Exponential Technologies 1.5
Mobile Application Development 31.5
Project (Mentored) 4.5

 

Learning Pathways

The programme offers two distinct learning tracks to suit different learner needs

Normal 3-Year Track:

In this track, learners complete 45 credits each year across three terms and progress continuously through the programme — earning a Certificate after Year 1, a Diploma after Year 2, and a Degree after Year 3. This track is ideal for those who wish to complete their studies in a structured, uninterrupted manner.

Relaxed 4–6-Year Track:

This flexible track allows learners to progress at their own pace based on personal or professional commitments. Each academic year consists of three terms, and learners may take term-wise breaks as needed. They are allowed to take up to three consecutive term breaks.

Learners must complete each academic year within a maximum of two years. A continuation fee of Rs. 2,000 per term applies during the break period until they re-join. This track ensures flexibility while preserving eligibility for recognised exit qualifications at each stage.

Assessment & Grading Policy

This policy establishes a fair, consistent, and transparent framework for assessing learners enrolled in the BBA in Digital Business and Entrepreneurship programme. This policy aims to ensure that assessments are aligned with the learning outcomes and objectives of the programme.

Weightage allocated for Formative (CLA) and summative assessments (final exams)

Type Kind Weightage
Continuous Learning Assessments (CLA) Assignments, Projects, Quiz questions, Attending live sessions, responding to discussion forum questions and/or completing feedback surveys. 25%
Final Exam (In-centre) Multiple choice questions (MCQ) / Caselets/ Subjective assessments 75%
Some courses will not have a final in-center exam, the entire 100% goes to a combination of tests and Projects that are to be submitted in the course platform.

 

Grading Policy

  • The programme will follow an absolute grading system. The overall assessment for each course will consist of Continuous Learning Assessments (CLA) and a final examination, which determines the final grade for the course.
  • To pass a course, learners must score at least 40% in CLA and score at least 40% in their Final Exam (taken at a center).
  • Learners who fail or are absent in the CLA can retake them during the next available offering of the course. But they will be allowed to appear for the Final exam.
  • Learners who fail or are absent in the Final exams can retake them during the subsequent Term Final Exams, whenever they are offered.
  • Learners can carry forward their pass marks in either CLA or Final Exams to the subsequent attempts in case they fail to secure minimum marks in the other.

Re-attempts allowed
(per course)

CLA : 2 additional
attempts
Final Exam : 2 additional
attempts

Re-attempt fees

CLA : ₹800
Final Exam : ₹1200
Both : ₹2000

Course Score & Grading

CLA Final Exam Total
Score obtained in CLA
(out of 25 marks)
Score obtained in Final
Exam (out of 75 marks)
Total Score (out of 100
marks) = CLA score +
Final Exam score

CLA Final Exam
O (outstanding) 90 and above
A 80-89
B 70-79
C 60-69
D 50-59
E 40-49
F (Fail) Less than 40

  • If learners do not complete specific courses in aparticular term, they may be allowed to register for courses in the subsequent terms, provided the courses taken do not require any
    prerequisites that the learner has not completed.
  • Learners can appear for final exams of the previous terms along with their current term, as long as they do not appear for more than 30 credits in the term.
  • Learners will receive a term mark sheet/transcript at the end of each term. This
    mark sheet/transcript will reflect the weighted average of the marks obtained across all
    courses in that term. Similarly, a year mark sheet/transcript will be provided at the end of
    each academic year, which will be calculated using the same method.
  • Upon completion of the entire programme, a final mark sheet/transcript will be issued,
    representing the weighted average marks of all courses taken.

Re-evaluation Policy

  • Learners may request re-evaluation of CLA or Final Exam by emailing dbeoffice@iimb.ac.in within 7 days of grade release.
  • Results of re-evaluation will be communicated within 2 weeks.
  • Fee: ₹300 per request.
  • Limit: One re-evaluation request per subject.

Academic Integrity

  • Plagiarism: All work submitted must be the learner’s own. Plagiarism will be addressed
    according to the Institute’s academic integrity policy
  • Collaboration: While collaboration is encouraged in specific assessment forms (like projects or take-home assignments), any collaborative work must be indicated as such, and individual contributions must be identifiable.

Progression & Certification

Certificate in Digital Business and Entrepreneurship

  • Minimum 40% in CLA and 40% in Final Exam for each course.
  • Maximum 3 attempts (1 main +2 additional) per CLA and FinalExam.
  • Completion of Certificate ismandatory to progress toDiploma level.

Diploma in Digital Business and Entrepreneurship

  • Same requirements: ≥40% in CLA & Final Exam for each course.
  • Maximum 3 attempts (1 main + 2 additional) per assessment.
  • Completion of Diploma is mandatory to progress to Degree level.

Bachelor of Business Administration (DBE) Degree

  • Same requirements: ≥40% in CLA & Final Exam for each course.
  • Maximum 3 attempts (1 main + 2 additional) per assessment.
  • Awarded only upon successful completion of all degree-level courses.

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